mannequin
mannequin
Industry
Luxe Wear
Year
2024
A clothing rental service designed specifically for men. Making high quality fashion accessible, convenient, and even fun. Includes unique personality test and personalized styling. No commitment to purchasing pieces
A clothing rental service designed specifically for men. Making high quality fashion accessible, convenient, and even fun. Includes unique personality test and personalized styling. No commitment to purchasing pieces
Overview
Overview
Our research aimed to learn more about men’s reasons for shopping, like how and where they prefer to shop, where they learn about trends, how much they’re willing to spend, and where they struggle in shopping and picking out an outfit. We conducted 5 interview and surveyed 35 participants living in urban areas in their 20s and 30s.
Our research aimed to learn more about men’s reasons for shopping, like how and where they prefer to shop, where they learn about trends, how much they’re willing to spend, and where they struggle in shopping and picking out an outfit. We conducted 5 interview and surveyed 35 participants living in urban areas in their 20s and 30s.
Client
Luxe Wear
Industry
Fashion
Service
UI Design / UX Research
User Persona Focus
Duration
6 Weeks
The Challenge
The Challenge
We believe that men do not know how to style themselves and do not have disposable income to buy a whole new wardrobe.
We believe that men do not know how to style themselves and do not have disposable income to buy a whole new wardrobe.
The Research
The Research
We conducted multiple surveys with varying questions and visualized the results in the diagram below.
We conducted multiple surveys with varying questions and visualized the results in the diagram below.
Double Diamond
Double Diamond
User Journey
User Journey
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?
About Our End Users
The Solution
The Solution
We designed a visually stunning website for Mannequin with high-quality visuals, elegant typography, and a sophisticated color palette to balance modernity and timelessness. Our development team created a user-friendly, responsive site with fast load times and a secure e-commerce platform. Enhanced features like advanced search, personalized recommendations, and customer reviews improved navigation, engagement, and conversion rates.
We designed a visually stunning website for Mannequin with high-quality visuals, elegant typography, and a sophisticated color palette to balance modernity and timelessness. Our development team created a user-friendly, responsive site with fast load times and a secure e-commerce platform. Enhanced features like advanced search, personalized recommendations, and customer reviews improved navigation, engagement, and conversion rates.
The Result - Design Iterations
The Result - Design Iterations
Our Low-Fedility Prototype
Our Low-Fedility Prototype
dff
High-Fedility Prototype
mannequin
mannequin
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UI Design / UX Research
User Persona Focus
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UI Design / UX Research
User Persona Focus
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mannequin
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UI Design / UX Research
User Persona Focus
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mannequin
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UI Design / UX Research
User Persona Focus
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UI / UX Design
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gasworks-nyc
UI / UX Design
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gasworks-nyc
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